PPC-index

Managing large scale pay per click (PPC) campaigns can become a complicated and surprisingly manual task, with much of it based on trial and error.

PPC-index is a combination of competitive intelligence and research tool designed with the online advertiser in mind. It can help you understand the level of competition for a keyword or phrase. It can also tell you what your greatest rivals are doing online. Are they interested in the same keywords as you? What is the offer? What is their position for each keyword? PPC-index data will help you better direct your paid search campaigns and avoid wasted dollars through uninformed experimentation.

PPC-index focuses purely on sponsored (paid) listings. For organic (natural) listing ranking and intelligence see SE-index and SE-intelligence.