SEO Audit

When companies first start an Search Engine Optimization (SEO) program they frequently experiment with different approaches until they get results. They might try first with an in-house team or perhaps work with an outside SEO consultant. At some point, when results are not as good as expected, a loss of confidence can occur in the benefits of SEO or the team managing the SEO programme. This would be an ideal time to take stock and perform an Search Engine Optimization (SEO) Audit.

An SEO Audit assesses the current search effectiveness of your website and tells you what should be done to improve it. Some of the benefits of an SEO Audit provided by The Egg are as follows:

• An independent assessment of the state of your current SEO programme
• Uncovering SEO issues that your company has potentially overlooked
• A deep level assessment of onsite issues that could be damaging your existing positions
• Proving the value of existing tactics that your company already has in place
• Isolating areas for SEO quick wins that will prove the value of SEO in your organisation
• Providing your company with an SEO roadmap to follow over the coming 6-12 months and beyond