HATCHING DIGITAL INNOVATIONS

A Link

The Egg helps Journalists get closer to Brad Pitt!

The Client

A-Link represents the archives of several international celebrity photo & content providers and is responsible for selling those photos to Newspapers and magazines around Asia.

The Challenge

Up until working with The Egg, A-Link handled all of its image requests manually – uploading & downloading files using FTP; sending emails back & forth; tracking records using a spreadsheet, etc. These manual operations required heavy workload & use of valuable resources.

A-Link wanted to create a web based system which would allow its clients to access and select photos directly. Journalists wanted to search for photos that they needed for a story and download the high resolution file instantly in time to meet their publishing deadline.

The Solution

A web application was developed featuring a flexible search engine to search the photo archives. Journalists are able login to the website and find their desired photo easily e.g. Brad Pitt and Angelina Jolie on Holiday. Once they have chosen an image they can download it and this "transaction" is recorded into the system for the administrator to issue the invoice and collect payment at the end of each month.

This greatly improves the efficiency for A-link and helps Journalists meet their deadline!